Video content creators in a multi-platform world are having a moment. Things are changing faster than you can say ‘Vine’👻, and the competition faced by creators on traditional platforms like YouTube makes it harder than ever to break through.
But for those struggling to carve an audience in a crowded marketplace, there’s a silver lining. A major shift is underway in both the platforms favored by audiences as well as the kind of content they consume. A recent Tubular Insights report showed consumption of video on mobile has risen over 2000% in 5 years. And another study from New York Magazine found that Live Streaming content boasted 81% annual growth in 2016, with 2017 poised to be even bigger.
As more big brands move into the space, and new apps launch and grow, influencers are scrambling capitalize on a changed reality: audiences want their video content to be social.
To help streamers get started with sure-fire ways to grow their audience in the world of LIVE, we’ve made a series of unmissable videos with OUTTV Star Josh Rimer, and PocketLIVE’s streamer from the start, Tainya, who talk through some of the key points in becoming a successful streamer.
So if you’re looking to break out as a social video superstar, follow these hints and don’t forget to check out one of the fastest-growing live streaming apps to put your new-found skills into practice!